... Limited 2013 Supplier selection Competitive bidding Asymmetric information Reputation Price premium Business-to-business marketing Subcontracting Premium pricing An executive summary for managers and executive readers can be found at the end of the article. H2...

...Tony Garry; T.C. Melewar; Len Tiu Wright; Kaouther Kooli; Len Tiu Wright; Adrian Wright Purpose Dependence on access to European markets through subcontracting relationships with European firms has exposed subcontracting clothing and textile producers in less developed economies to the vagaries...

.... © Emerald Group Publishing Limited 2007 Brands Buying behaviour Corporate image Subcontracting An executive summary for managers and executive readers can be found at the end of this issue. It could also be argued that, even though B2B markets are often characterized...