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Keywords: Supply chain blogs
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Journal Articles
Journal of Business & Industrial Marketing (2023) 38 (12): 2673–2693.
Published: 16 May 2023
... in addressing current and future challenges. Design/methodology/approach This study uses a multiple source of data such as published literature and social media data including supply chain blogs and forums contents on business-to-business (B2B) firms to identify trending topics, emerging themes and future...

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