... Industrial marketing UTAUT2 Technology adoption This article was developed within the framework of the research project “Evaluación del uso de chatbots en la atención al cliente B2B en el sector del equipamiento eléctrico” code 2026/00117/001, internal reference V1743, funded through the company...

.... Nevertheless, the findings contribute to the discussion on the relevance of information sharing along the supply chain, providing favourable evidence in this regard. It also improves the stream of research concerning technology adoption in the context of e-commerce, highlighting factors that can lead consumers...

... of this licence may be seen at http://creativecommons.org/licences/by/4.0/legalcode Technology adoption Social media Knowledge dissemination Smart farming technology Trust This research is supported by the H2020-funded project, DEMETER 857202 H2020 DEMETER project 857202 , funded...

.... This study aims to propose a theoretical framework that delineates the relationships among openness of technology adoption, top management support and service innovation within social innovation context. Design/methodology/approach This study obtained the data through a survey of 176 information...

... – The authors review the literature regarding technology adoption from multiple disciplines including: Supply Chain Management, Logistics, Sociology, Information Systems, Marketing and Economics. A synthesis of the review provides the foundation for developing a comprehensive model of inter-firm technology...

... conducted to understand the antecedents of technology adoption, particularly in the supply chain context. The purpose of this paper is to extend the understanding of how organizational factors affect post-adoption behaviors, a process collectively defined as internalization. Design/methodology/approach...

...‐business acceptance and usage across organizations. © Emerald Group Publishing Limited 2012 Internet technology Business‐to‐business marketing Ongoing usage Technology adoption Customer service system NCSS small company Customer service management Small to medium‐sized enterprises...