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Volume 12, Issue 3
1 March 1991
Journal of Business Strategy Cover Image for Volume 12, Issue 3
Review Article| March 01 1991

Birth of a Business Unit

Publisher: Emerald Publishing
Online ISSN: 2052-1197
Print ISSN: 0275-6668
© MCB UP Limited
1991
Journal of Business Strategy (1991) 12 (3): 8–11.
https://doi.org/10.1108/eb039409

By keeping a finger on the pulse of the marketplace, Monsanto, in only five years, built its Lawn and Garden group into a $170 million SBU.

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© MCB UP Limited
1991
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