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Volume 9, Issue 3
1 March 1988
Journal of Business Strategy Cover Image for Volume 9, Issue 3
Editors
Nicholas Beutell;
Nicholas Beutell
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Tejinder Billing
Tejinder Billing
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Review Article| March 01 1988

Product Development Strategies for High‐Tech Industries Available to Purchase

Dean M. Schroeder;
Dean M. Schroeder
Assistant Professor of Strategic Management at the University of Massachusetts School of Management
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Robert Hopley
Robert Hopley
President of Hopley & Associates, a consulting firm specialising in new product strategies in Amherst, Massachusetts
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Author & Article Information
Publisher: Emerald Publishing
Online ISSN: 2052-1197
Print ISSN: 0275-6668
© MCB UP Limited
1988
Journal of Business Strategy (1988) 9 (3): 38–43.
https://doi.org/10.1108/eb039226

With customer needs changing so rapidly, can high‐tech companies develop strategies to succeed in their markets?

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© MCB UP Limited
1988
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