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Keywords: Chemical industry
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Journal Articles
Journal:
Journal of Business Strategy
Journal of Business Strategy (2017) 38 (2): 62–75.
Published: 18 April 2017
... multinational corporations is rather rare. This paper aims to investigate how BMI is managed in the complex environment of the chemical industry based on a study at BASF SE, a leading global chemical company. Design/methodology/approach The empirical data draw from six case studies (i.e. six BMI projects...
