Keywords: Competitive advantage
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Journal Articles
Journal of Business Strategy (2026) 47 (2): 289–304.
Published: 08 January 2026
... and Tang, 2010). In contrast, humility tempers overconfidence, promotes openness and facilitates sustainable adaptation, making it a valuable counterbalance to these detrimental entrepreneurial traits. Entrepreneurial humility Competitive advantage Strategic virtues Humble founder Scale...
Journal Articles
Journal Articles
Journal of Business Strategy (2024) 45 (6): 396–404.
Published: 17 November 2023
... strategy is a fundamentally different lens through which managers can think, perceive and evaluate key business decisions and priorities. It views competitive advantage as a unique combination of data and AI algorithms and the ability to execute outcomes that differ from firms that are not building...
Journal Articles
Journal of Business Strategy (2024) 45 (1): 58–71.
Published: 13 February 2023
... Limited 2023 Emerald Publishing Limited Licensed re-use rights only Business strategy Blue ocean strategy Business model Competitive advantage Digital transformation Value innovation Virtual care Specialty care Startups Unicorns Managers in almost all industries operate under...
Journal Articles
Journal of Business Strategy (2023) 44 (5): 308–317.
Published: 14 June 2022
... Digital transformation Business strategy Ecosystem Partnerships Health technology Virtual care Business model Value creation Competitive advantage Digitalization is driving the consumerization of healthcare as patients take a more active role in managing their own health, acting as consumers...
Journal Articles
Journal of Business Strategy (2023) 44 (3): 145–152.
Published: 17 March 2022
...Gregory Gimpel; Candice M. Vander Weerdt Purpose Companies that leverage the Internet-of-things (IoT) will gain significant competitive advantages over the competition; however, few businesses have active IoT initiatives. This paper aims to provide principles to guide executives as they launch...
Journal Articles
Journal of Business Strategy (2022) 43 (6): 357–364.
Published: 21 October 2021
...Antonio Ghezzi Purpose This study aims to introduce the original idea of competitive empathy, to go beyond competitive advantage and help managers and entrepreneurs strategize with a shared purpose. Design/methodology/approach This study builds on and originally combines seminal works...
Journal Articles
Journal of Business Strategy (2022) 43 (1): 28–36.
Published: 26 October 2020
...Dejan Kosutic; Federico Pigni Purpose The purpose of this paper is to help companies address the problem of ever-increasing cybersecurity investment that does not produce tangible business value – this is achieved by explaining the relationship between cybersecurity and competitive advantage...
Journal Articles
Journal of Business Strategy (2021) 42 (4): 240–248.
Published: 25 May 2020
... sustainable competitive advantages because they score high on the following four dimensions: valuable, rare, inimitable and organized to exploit. This paper introduces a fifth dimension – the climate change resilience of the resource. Resources that are not always obvious choices for providing competitive...
Journal Articles
Journal Articles
Journal of Business Strategy (2019) 40 (3): 18–24.
Published: 02 April 2019
.... Klavdia Markelova Evans can be contacted at: kballard1@stmarytx.edu © Emerald Publishing Limited 2019 Emerald Publishing Limited Licensed re-use rights only Heuristics Dynamic capability Company’s culture Competitive advantage Dynamic markets Simple rules In challenging, high...
Journal Articles
Journal of Business Strategy (2019) 40 (5): 39–45.
Published: 25 March 2019
... to both business models and strategies simultaneously to achieve long-term competitive profitability. Findings This study’s framework suggests that the delicate balance between strategy and business model design determines the long-term competitive advantage and profitability of a company. Focusing...
Journal Articles
Journal of Business Strategy (2017) 38 (6): 59–68.
Published: 20 November 2017
...Tulsi Jayakumar Purpose This paper aims to understand how emerging economy firms can use the growing emphasis on corporate social responsibility (CSR) and sustainability as an opportunity to drive corporate social innovations (CSIs) so as to create shared value and gain competitive advantage...
Journal Articles
Journal of Business Strategy (2017) 38 (2): 33–40.
Published: 18 April 2017
... Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Competitive advantage Business models Portfolio Business strategy Open source Open business models The third dimension relates to the people or organisations involved in the business model. An open...
Journal Articles
Journal of Business Strategy (2016) 37 (4): 41–46.
Published: 18 July 2016
...Francesco Castellaneta Purpose This paper aims to present a model of how incentives enhance competitive advantage by improving the sourcing, development and leveraging of firm capabilities. Design/methodology/approach The author first reviews the key findings of prominent academic...
Journal Articles
Journal of Business Strategy (2016) 37 (3): 44–51.
Published: 16 May 2016
... innovation. As a result, strategic innovation is a key driver of sustainable competitive advantage for small businesses. Practical implications Small business leaders need to integrate strategic innovation with their strategic planning to remain competitive. The strategic innovation model presented...
Journal Articles
Journal of Business Strategy (2015) 36 (3): 46–56.
Published: 18 May 2015
... strategy in an increasingly complex and dynamic marketplace. Design/methodology/approach – The authors focused on the global managers charged with the responsibilities of developing and creating a culture of employee engagement as an important strategy for the competitive advantage of organizations...
Journal Articles
Journal of Business Strategy (2015) 36 (1): 14–24.
Published: 19 January 2015
... for competitive advantage. Design/methodology/approach – We review the literature on open innovation and combine it with a single case study of one multinational firm that is gradually implementing its open innovation strategy. We pay special attention to the development and usage of a collaborative...
Journal Articles
Journal of Business Strategy (2014) 35 (5): 14–22.
Published: 09 September 2014
... and cater to a variety of consumer profiles. Sustainability Market Differentiation Competitive advantage Environment Green marketing Image Sustainable Functional Green product The business world is rife with misguided attempts to market green products. Traditional environmental...
Journal Articles
Journal of Business Strategy (2012) 33 (4): 18–27.
Published: 13 July 2012
... Publishing Limited 2012 Knowledge management Competitive advantage Product development Performance In 1988, while lying in bed after injuring his back, Bob Buckman, CEO of Buckman Laboratories, thought about what he really needed to run his business. What he wanted was information...

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