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Keywords: Strategic customers
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Journal Articles
The booster zone: how to accelerate growth with strategic customers
Available to Purchase
Journal:
Journal of Business Strategy
Journal of Business Strategy (2012) 33 (6): 31–39.
Published: 26 October 2012
... a valuable early‐warning function and complements widely used, past‐oriented performance indicators effectively. Christoph Senn can be contacted at: christoph.senn@unisg.ch © Emerald Group Publishing Limited 2012 Business‐to‐business Strategic customers Supplier relations Growth...
