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Keywords: Firm's capabilities
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Journal Articles
Journal of Contemporary Marketing Science (2020) 3 (1): 113–133.
Published: 21 May 2020
... and regulations recognized by key stakeholders in the given organization domain. Chenchen Liu can be contacted at: 165580651@qq.com 20 12 2019 31 12 2019 31 12 2019 Institutional pressures Cross-channel integration Firm's capabilities Technology competence Relationship...
