... of Elizabeth I and George III, suggesting a link between the sender s power and the communication techniques the sender employed. KEYWORDS: communication history, communication models, communications theory Robert E. Norris Cinergy Corp., 1000 E Main St., Plainfield, IN 46168, USA; Tel: +1 317 838 1181; Fax...

..., infrastructural and educational factors. Then a typical communications model used in international marketing is discussed in terms of its applicability to emerging markets. Finally, a future research direction is proposed. © MCB UP Limited 2001 Communications theory Marketing communications Emerging...

... dissemination and its two‐way communication efforts directed at interactive dialogue. Investor relations Financial analysts Internet Communications theory Journal of Communication Management Volume 5 Number 2 The impact of the Internet on the investor relations activities of firms Jerome C. Kuperman...