Keywords: Public relations education
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Journal Articles
Journal Articles
Journal Articles
Journal of Communication Management (2015) 19 (4): 388–405.
Published: 02 November 2015
...Mary Welch Purpose – This historical analysis investigates treatment of the important discipline of internal communication in a number of globally influential public relations education frameworks over time. The purpose of this paper is to develop insight with the potential to inform future...
Journal Articles
Journal of Communication Management (2003) 7 (1): 34–42.
Published: 01 January 2003
... of these levels and in both communication and MBA programmes should educate students to practise PR globally. KEYWORDS: public relations education, excellence in public relations, communication management, management education, professionalism in public relations, continuing education in public relations 34...
Journal Articles
Journal Articles
Journal of Communication Management (2003) 7 (1): 21–33.
Published: 01 January 2003
... the emphasis in PR education to become more ethical and strategic without discrediting the continued need for tactical career preparation and good press relations. Public relations education Public relations practice Editor’s perspective Ethics Media Credibility Public relations education from...
Journal Articles
Journal of Communication Management (2002) 6 (2): 103–117.
Published: 01 April 2002
...Krishnamurthy Sriramesh; Dejan Verčič As a profession, public relations has become a global enterprise. Public relations education is only now beginning to catch up with the global nature of the profession. It is quite widely acknowledged that as far as public relations education is concerned...
Journal Articles
Journal of Communication Management (2002) 6 (1): 64–69.
Published: 01 January 2002
... in the exchange while students can organise the practitioner s lessons using a guide to illustrate and evaluate the lessons present in each practitioner s experiences. KEYWORDS: active learning, practitioners in the classroom, teaching case studies, public relations teaching techniques, public relations education...

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