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Journal Articles

How do top- and bottom-performing companies differ in using business analytics?

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Guangming Cao, Yanqing Duan
Journal: Journal of Enterprise Information Management
Journal of Enterprise Information Management (2017) 30 (6): 874–892.
https://doi.org/10.1108/JEIM-04-2016-0080
Published: 09 October 2017
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Journal Articles

Exploring the commercial value of social networks: Enhancing consumers’ brand experience through Facebook pages

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Hsin Chen, Anastasia Papazafeiropoulou, Ta-Kang Chen, Yanqing Duan, Hsiu-Wen Liu
Journal: Journal of Enterprise Information Management
Journal of Enterprise Information Management (2014) 27 (5): 576–598.
https://doi.org/10.1108/JEIM-05-2013-0019
Published: 02 September 2014
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