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Keywords: Animal welfare
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Journal Articles
Do ethical concerns and personal values influence the purchase intention of fast-fashion clothing?
Available to Purchase
Journal of Fashion Marketing and Management: An International Journal (2020) 24 (1): 99–120.
Published: 23 March 2020
..., mounting concerns surround the impact on environmental, worker and animal welfare. Accordingly, the aim of this current work is to understand the influence of consumer's values on ethical consumption in a fast-fashion context. Design/methodology/approach An online survey was designed to collect...
