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Keywords: Eco‐fashion
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Journal Articles
Status or sustainability, can we have both, please? Decoding the factors shaping eco-friendly fashion buying
Available to Purchase
Journal of Fashion Marketing and Management: An International Journal (2025) 29 (3): 434–458.
Published: 05 December 2024
...Gokhan Aydin Purpose This study investigates the determinants of eco-buying behavior by incorporating individual attributes such as personality traits and personal values and the theory of planned behavior (TPB). It also explores status consumption’s potential role in motivating eco-fashion...
Journal Articles
The sustainability word challenge: Exploring consumer interpretations of frequently used words to promote sustainable fashion brand behaviors and imagery
Available to Purchase
Journal of Fashion Marketing and Management: An International Journal (2018) 22 (2): 252–269.
Published: 17 April 2018
... Limited Licensed re-use rights only Sustainability Fashion consumption Eco-fashion Green-marketing Sustainability branding With an increased global focus toward implementing sustainability in a universal way across all industry sectors, as evidenced the goals outlined by the UN General...
Journal Articles
The consumption side of sustainable fashion supply chain: Understanding fashion consumer eco‐fashion consumption decision
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Journal of Fashion Marketing and Management: An International Journal (2012) 16 (2): 193–215.
Published: 04 May 2012
...Tsan‐Ming Choi; Chris K. Y. Lo; Christina W.Y. Wong; Rachel W. Y. Yee; Ting‐yan Chan; Christina W.Y. Wong Purpose The purpose of this paper is to examine the relationships between product‐ and store‐related attributes of eco‐fashion and fashion consumers’ eco‐fashion consumption decisions...
