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Keywords: Impulse buying
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2025) 29 (1): 94–112.
Published: 15 August 2024
... Limited Licensed re-use rights only Body appreciation Maladaptive consumption Positive body image Fashion clothing involvement Impulse buying Compulsive buying Body image encompasses individuals' unique perspective of their body, which can sometimes deviate from their physical...
