...Ulf Aagerup Purpose The purpose of this paper is to investigate if accessible luxury fashion brands discriminate overweight and obese consumers. Design/methodology/approach The physical sizes of garments are surveyed in-store and compared to the body sizes of the population. A gap analysis...

...Catherine Rutherford‐Black PhD; Jeanne Heitmeyer PhD; Mallory Boylan PhD The purpose of this study was to evaluate students' attitudes towards people of different weights by comparing and contrasting student stereotypes of thin, average, moderately obese and morbidly obese weight individuals...