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Keywords: Perceived environmental concern
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Journal Articles
Schema congruity in sustainable fashion influencers’ promotion of secondhand fashion
Available to Purchase
Journal of Fashion Marketing and Management: An International Journal (2025) 29 (7): 1195–1220.
Published: 01 August 2025
... 2025 28 05 2025 © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Social media marketing Sustainable fashion influencers Secondhand fashion Sustainable consumption Perceived environmental concern The global influencer marketing...
