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Keywords: Social fashion resale marketplace
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2026) 30 (6): 1105–1130.
Published: 18 June 2026
...Jisoo Park; Ha Youn Kim; Miah Lee Purpose This study categorizes consumers in social fashion resale marketplaces based on engagement behaviors and investigates four distinct motivational drivers of participation. It also examines fashion innovativeness (FI) and introduces circular fashion...
