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Keywords: Sustainable temporary store
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Journal Articles
Journal of Fashion Marketing and Management: An International Journal (2018) 22 (1): 67–81.
Published: 12 March 2018
...Anja Overdiek Purpose The purpose of this paper is to further theorize the concept of the “sustainable temporary store” and explore benefits and challenges for slow fashion retailers using temporary stores to promote a new value proposition and develop a business model. Design/methodology...

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