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Keywords: Ultimate strategic asset
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Journal Articles
Journal of Human Resource Costing & Accounting (2012) 16 (2): 76–94.
Published: 22 June 2012
... constructs and their interrelationship. The argument is based on four related notions: that corporate culture is an “asset”; that it is a “strategic asset” in the sense of comprising a source of competitive advantage; that it might well be the “ultimate strategic asset”; and that culture as a strategic asset...
