Issues

Selling beauty: historical perspectives on the marketing of cosmetics and makeup, Guest Editors: Lauren Alex O’Hagan and Lucy Jane Santos

Guest editorial: Introduction to special issue on “selling beauty”

Lauren Alex O’Hagan; Lucy Jane Santos
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Marketing modern femininity: Shiseidō’s approach to selling beauty in interwar Japan

Erica Tso
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“What does the mirror reveal about your age?” A historical analysis of Tokalon cosmetic advertisements in 1930s Sweden

Lame M. Kenalemang-Palm
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“Preserving the health, add to which an irresistible personal beauty”: advertisements for cosmetics and medicines in The Morning Chronicle, 1800-1810

Anya Griffiths
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Can nature sell beauty? Historicising cosmetic advertising and its modern greenwashing parallels

Sridevi Gopakumar; Madhava Priya Dananjayan
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Secrets of the Keraton: constructing Indonesian beauty ideals through an indigenous beauty brand

Jeaney Yip; Susan Ainsworth; Isabella Dabaja
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From health to status symbol: towards a typology of glow in cosmetics marketing

Hillary Belzer
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