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Muhammad Farrukh
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Journal Articles

Guest editorial: Sustainability management from a behavioral perspective in hospitality and tourism

Free
Osman M. Karatepe, Muhammad Farrukh, Elisa Rescalvo-Martin
Journal: Journal of Hospitality and Tourism Insights
Journal of Hospitality and Tourism Insights (2025) 8 (8): 2785–2791.
https://doi.org/10.1108/JHTI-09-2025-995
Published: 03 December 2025
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Journal Articles

Helping hand from spouse and leaders to enhance employee performance: mediating role of constructive deviance and organizational support as moderator

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Basit Abas, Muhammad Farrukh, Mohsin Khan, Shazia Bukhari
Journal: Journal of Hospitality and Tourism Insights
Journal of Hospitality and Tourism Insights (2025) 8 (5): 1954–1969.
https://doi.org/10.1108/JHTI-07-2024-0644
Published: 07 January 2025
View article titled, Helping hand from spouse and leaders to enhance employee performance: mediating role of constructive deviance and organizational support as moderator
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Journal Articles

Innovative horizons: the role of cultural intelligence in encouraging constructive deviance and the mediating role of employee engagement in hotels

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Shazia Bukhari, Basit Abas, Muhammad Farrukh, Safura Muzaffar Zargar
Journal: Journal of Hospitality and Tourism Insights
Journal of Hospitality and Tourism Insights (2025) 8 (3): 1133–1149.
https://doi.org/10.1108/JHTI-01-2024-0116
Published: 08 October 2024
View article titled, Innovative horizons: the role of cultural intelligence in encouraging constructive deviance and the mediating role of employee engagement in hotels
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Journal Articles

Beyond the surface: understanding the mechanism between green HR practices and employees’ green creative behavior through mixed-methods exploration

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Muhammad Farrukh, Muhammad Rafiq, Ali Raza, Sahar Iqbal
Journal: Journal of Hospitality and Tourism Insights
Journal of Hospitality and Tourism Insights (2024) 7 (5): 3055–3072.
https://doi.org/10.1108/JHTI-05-2023-0357
Published: 31 January 2024
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