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Keywords: Service convenience
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Journal Articles
Journal of Hospitality and Tourism Insights (2024) 7 (4): 2347–2366.
Published: 31 October 2023
...) and consumers' perceived innovativeness on customer engagement. Additionally, it explores the mediating role of customer satisfaction. Lastly, it examines the moderating effect of service convenience between customer satisfaction and customer engagement. Design/methodology/approach This study...
