... 20 09 2025 08 01 2026 27 03 2026 04 04 2026 © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only VR quality Quality−loyalty model Cognitive appraisal theory Flow theory Presence theory VR质量 质量—忠诚模型 认知评估理论 心流理论 临场感...

... enterprises (SMEs). Addressing this gap, the purpose of this study is to integrate the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2), Flow Theory and Expectation-Confirmation Theory ( ECT ) into a unified Metaverse Adoption Continuance Framework to examine both adoption and continuance...

... of this licence maybe seen at Link to the terms of the CC BY 4.0 licence. Flow theory Systematic review Hospitality and tourism Telepresence experience Technological application 系统性综述 临场感体验 酒店与旅游业 心流理论 技术应用 In the fast-paced age of technology, several studies have investigated...

... the applicability of flow theory and the concept of involvement in understanding the impacts of virtual experiences of Second Life on people's travel intentions. Design/methodology/approach Undergraduate college students at Clemson University were chosen as participants and data was collected in April 2009...