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Keywords: S-O-R framework
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Journal Articles
Neurophysiological insights into hotel booking decisions: EEG evidence of cognitive and emotional responses on OTAs versus hotel websites
Available to Purchase
Journal of Hospitality and Tourism Technology 1–28.
Published: 27 November 2025
...Yeonseo Jo; Wookjae Heo; Kunsoon Park Purpose This study aims to examine whether booking interfaces differentially influence cognitive effort and attentional stability. Drawing on dual-process theory and the stimulus–organism–response (S–O–R) framework, it compares online travel agencies (OTAs...
Journal Articles
Do kiosks outperform cashiers? An S-O-R framework of restaurant ordering experiences
Available to Purchase
Journal of Hospitality and Tourism Technology (2021) 12 (3): 580–592.
Published: 08 July 2021
... in less crowded periods, while cashiers generated more sales than kiosks during busier periods. Originality/value This study enriches the hospitality and tourism literature by applying the S-O-R framework in an experimental design incorporating both internal and external responses. The findings...
Journal Articles
Antecedents and consequences of user engagement in smartphone travel apps
Available to Purchase
Journal of Hospitality and Tourism Technology (2021) 12 (2): 355–371.
Published: 09 February 2021
... model User engagement S-O-R framework Smartphone app love Smartphone travel apps H2. Information quality has a positive impact on user engagement. Hui Wu can be contacted at: wuhuish@163.com 09 09 2020 27 10 2020 06 12 2020 03 01 2021 © Emerald...
