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Keywords: Travel comments
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Journal Articles
An analysis of user‐generated content for hotel experiences
Available to Purchase
Journal of Hospitality and Tourism Technology (2013) 4 (3): 263–280.
Published: 27 September 2013
... this process, the spider collected data on 3,124 hotels and 17,357 traveler reviews from the TripAdvisor site. Findings By reviewing and understanding traveler comments of their hotel experiences, managers could gain knowledge concerning which element influence to form a positive brand image. Cleanliness...
