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Journal Articles

Role of impulsiveness in online purchase completion intentions: an empirical study among Indian customers

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Rejikumar G., Aswathy Asokan-Ajitha
Journal: Journal of Indian Business Research
Journal of Indian Business Research (2021) 13 (2): 189–222.
https://doi.org/10.1108/JIBR-04-2018-0132
Published: 02 November 2020
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Journal Articles

Information seeking behavior causing satisfaction modification intentions: An empirical study to address emerging challenges in a service context

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Rejikumar G., Aswathy Asokan A.
Journal: Journal of Indian Business Research
Journal of Indian Business Research (2017) 9 (4): 304–328.
https://doi.org/10.1108/JIBR-09-2016-0090
Published: 27 October 2017
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