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Keywords: Moderated mediation
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Journal Articles
Journal:
Journal of Indian Business Research
Journal of Indian Business Research (2021) 13 (2): 189–222.
Published: 02 November 2020
... is happening, but risk perception significantly moderates impulsiveness formation. Research limitations/implications Theoretically, this study examined online purchase completions being the most sought response by a customer to various stimuli in e-commerce. The study adopted a moderated mediation analysis...
Journal Articles
Journal:
Journal of Indian Business Research
Journal of Indian Business Research (2010) 2 (4): 216–229.
Published: 12 October 2010
... relationship. Design/methodology/approach Data collected from 302 managers working in public, private and multinational companies were used to test a model employing a moderated mediation analysis. The strength of the indirect effects of performance pressure on peer reporting via moral disengagement...
