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Journal Articles

Navigating the ethical landscape: exploring heteronomous and autonomous strategies in integrating generative AI tools in management education

Luisa Fernanda Manrique Molina, Camilo Andres Ramirez, William Fernando Durán

Journal of International Education in Business (2025)

https://doi.org/10.1108/JIEB-09-2024-0130

Published: 12 September 2025

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Journal Articles

What matters the most, the assessment method or individual skills in marketing research learning?

Luisa Fernanda Manrique Molina, William Fernando Durán, Carlos Augusto Valencia

Journal of International Education in Business (2024) 17 (2): 283–303.

https://doi.org/10.1108/JIEB-07-2023-0043

Published: 11 March 2024

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