“Should I adopt Islamic banking services?” Factors affecting non-Muslim customers’ behavioral intention in the Malaysian context

Norhudayati Mustapha (Ms) is an alumnus of Azman Hashim International Business School, Universiti Teknologi Malaysia. Her research focus is consumer attitude and behavior and Islamic studies.

Jihad Mohammad (Dr) is an Assistant Professor at the Graduate Business School, UCSI University, Kuala Lumpur, Malaysia. He has received his DBA degree from Universiti Kebangsaan Malaysia. He has published several articles in peer-reviewed international journals. He has versatile career exposure. He has conducted several workshops for postgraduate students regarding research methodology and structural equation modeling. His area of research interest includes organizational citizenship behavior, psychological ownership, psychological capital, leadership, innovation and Islamic work ethics.

Farzana Quoquab (Dr) is an Associate Professor at Azman Hashim International Business School, UTM. She has secured several research grants since 2014 such as FRGS, GUP-1, GUP-2 and CWGS. She is the recipient of several awards such as the “Excellent Service Award,” “Faculty Award for Research and Publication,” “Highly Commended Award,” “Special Award for Case Writing” and so on. She has published numerous books and several articles in the citation indexed journals. She is also a prolific case writer. She is an active researcher in the field of sustainability marketing, services marketing and consumer behavior. She has published numerous articles in peer-reviewed international journals. Dr Farzana is one of the editorial board members of “Emerald Emerging Market Case Studies,” “International Journal of Ethics and System,” “Management of Environmental Quality,” “Social Responsibility Journal,” “Journal of Indian Business Research,” “Journal of Management, Economic and Industrial Organization” and “Management Decision.” She is also a member of several national and international professional bodies.

Zarina Abdul Salam (Dr) is an Associate Professor at Azman Hashim International Business School, UTM. She started her career as a senior executive in Bank Negara Malaysia. She performed audit supervision of Malaysian financial institutions to ensure that they complied with the banking acts and regulations. She is currently a chartered accountant, registered with Malaysian Institute of Accountant. She joined UTM and pursued her PhD in Cardiff University and specialized in financial reporting quality and corporate governance. She is interested to do research on financial reporting quality, corporate governance, auditing, corporate issues, disclosures and performance.