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Taslima Jannat
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Journal Articles
Towards customer-focused strategy formulation in Islamic banking: integrating quantitative IPA with qualitative SWOT analysis
Available to PurchaseHesi Eka Puteri, Mohammad Enamul Hoque, Heru Aulia Azman, Perengki Susanto, Abdullah Al Mamun, Taslima Jannat
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (4): 1281–1309.
Published: 10 September 2025
