... objectives. After that, a series of model comparisons using structural analysis were performed. Findings The results reveal that the perceived value of quality does not have a significant effect on the affective image of halal tourism, while the perceived value of money significantly influences...

... the United Arab Emirates (UAE). Design/methodology/approach A qualitative methodology was used to understand the cognitive, affective and conative images of Australia. A structured categorisation matrix was used to analyse the data so that only aspects fitting the matrix were selected. Findings...