Keywords: Boycott
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Journal Articles
Journal Articles
Journal Articles
Journal Articles
Journal Articles
Journal of Islamic Marketing (2018) 9 (1): 19–35.
Published: 05 March 2018
... discussion with nine consumers across ethnic groups in Malaysia. A recent boycott case was used to stimulate the group discussion. Their statements are displayed in the findings to show their expressions verbatim. Findings The findings outline that consumers’ participation in the boycott of products...
Journal Articles
Journal Articles
Journal of Islamic Marketing (2017) 8 (3): 345–360.
Published: 11 September 2017
...Asmat-Nizam Abdul-Talib; Mohd Muttaqin Mohd Adnan Purpose The purpose of this study is to examine the willingness to boycott among Malaysian consumers towards the surrogate products associated with Israel. The present study was based on the previous and an ongoing war and conflict in the Middle...
Journal Articles
Journal Articles
Journal of Islamic Marketing (2016) 7 (3): 264–287.
Published: 12 September 2016
...Asmat-Nizam Abdul-Talib; Samshul-Amry Abd-Latif; Ili-Salsabila Abd-Razak Purpose This paper aims to examine non-Muslim consumers’ willingness and motivation to boycott American-based companies operating in Malaysia, where Islam is prominent. The underlying base used in this study is an on-going...
Journal Articles
Journal of Islamic Marketing (2012) 3 (2): 155–174.
Published: 22 June 2012
... the link between religious beliefs and consumers' boycotts towards particular products. Certain important concepts are linked to boycott, these include: conspicuous consumption of global brands, animosity and country of origin. Design/methodology/approach – First, a critical literature review...

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