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Keywords: Cognitive
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (3): 814–833.
Published: 11 February 2026
... that the emotional and value-related factors play a stronger role in shaping tourists’ attitudes and behaviors than the cognitive factors associated with service quality or price. Originality/value This study provides valuable insights into understanding the factors influencing the overall image of halal tourism...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2025) 16 (3): 689–712.
Published: 05 December 2024
.... Findings Religious tourism destination image is a three-dimensional – cognitive, affective and conative – construct comprising both religion-specific, generally sacred and secular variables in a single, indivisible crystallization of experience. Practical implications Destination marketing...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2019) 10 (2): 543–564.
Published: 14 January 2019
...Ian Michael; Thomas Ramsoy; Melodena Stephens; Filareti Kotsi Purpose This applied neuroscience study aims to understand how direct and unconscious emotional and cognitive responses underlie travel destination preferences. State-of-the-art neuroscience tools and methods were used, including...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2018) 9 (1): 36–59.
Published: 05 March 2018
... the United Arab Emirates (UAE). Design/methodology/approach A qualitative methodology was used to understand the cognitive, affective and conative images of Australia. A structured categorisation matrix was used to analyse the data so that only aspects fitting the matrix were selected. Findings...
