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1-5 of 5
Keywords: Commitment
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (6): 1651–1671.
Published: 09 February 2024
... to retain existing customers and attract potential customers. Furthermore, this study aims to analyse the role of organisational trust and commitment in mediating the effect of perceived organisational support and managers’ perceptions of the readiness for Shariah-compliant Fintech adoption. Design...
Journal Articles
Oussama Saoula, Muhammad Farrukh Abid, Munawar Javed Ahmad, Amjad Shamim, Ataul Karim Patwary, Maha Mohammed Yusr
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (2): 418–445.
Published: 04 July 2023
...Oussama Saoula; Muhammad Farrukh Abid; Munawar Javed Ahmad; Amjad Shamim; Ataul Karim Patwary; Maha Mohammed Yusr Purpose It is widely evident that trust and commitment are important pillars for strengthening the relationship between financial service firms and their customers. However, it has...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (5): 1260–1275.
Published: 08 March 2022
...Nurul Hudani Md Nawi; Puteri Hayati Megat Ahmad; Habibie Ibrahim; Norazah Mohd Suki Purpose The purpose of this study is to examine the effect of knowledge and attitude on firms’ commitment to Halal standard practices in a developing nation’s food sector. Additionally, the moderating effect...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2020) 11 (6): 1851–1871.
Published: 05 March 2020
...Mornay Roberts-Lombard Purpose This study aims to investigate how the commitment of Islamic banking customers is influenced by trust, relationship expectations and conflict management. In turn, the influence of their commitment on future satisfaction is determined. Design/methodology/approach...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2015) 6 (3): 406–428.
Published: 14 September 2015
...Sik Sumaedi; Rosa P Juniarti; I Gede Mahatma Yuda Bakti Purpose – This paper aims to examine the relationship among trust, commitment and ego involvement and their impacts on word-of-mouth communication (WOM) for individual saving customers in Islamic banking. Design/methodology/approach...
