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Keywords: Conversational agents
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2025) 16 (9): 2569–2595.
Published: 11 March 2025
...Abdulaziz Alharbi; Ameet Pandit; Philip J. Rosenberger III; Shah Miah Purpose The purpose of this paper is to investigate the impact of artificial intelligence (AI)-enabled Conversational Agents (AICAs) on religious tourists’ experiences. It explores how AICA attributes influence religious...
