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Keywords: Development strategy
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (1): 324–348.
Published: 24 June 2025
...Lina Marlina; Juliana Juliana; Shafinar Ismail; Sinta Verawati Dewi Purpose This study aims to analyze the halal industry’s research trends and development strategies through a bibliometric approach. Using Biblishiny and VOSviewer, this study identifies publication patterns, key keywords...
