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Keywords: Digital platform
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (5): 1940–1968.
Published: 09 January 2026
... a startup ecosystem. Therefore, to provide a clear and comprehensive understanding of these digital platforms in Islamic contexts, this study aims to develop a conceptual framework and process model for RBCFP . This paper also conducts a comparison between Islamic and conventional reward-based crowdfunding...
