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Keywords: E-Commerce
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (11): 2871–2886.
Published: 20 December 2022
... Limited Licensed re-use rights only E-Commerce Online shopper Customer Behavior Risk All businesses strive to direct merchandise from production to consumption through distribution channels to ensure transaction cycle continuity. To do this, they use other reverse mechanisms...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2021) 12 (3): 598–621.
Published: 08 April 2021
.... This study applies the Theory of Reasoned Action to include two important factors influencing online Hijab fashion products, i.e. Attitude and Subjective Norm. Hijab Online shopping Subjective norm Attitude Purchase intention Situational factors Coronavirus E-commerce Islamic E-marketing...
Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2013) 4 (2): 134–149.
Published: 20 June 2013
...Afshan Azam; Fu Qiang; Syed Ali Abbas; Muhammad Ibrahim Abdullah Purpose The purpose of this paper is to develop, test and argue in support of the parsimonious, yet explanatory, collectivistic religion affiliated trust model in e‐commerce. Design/methodology/approach This article develops...
