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Keywords: Halal certification service
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Journal Articles
Fauziah Fauziah, Ahmad Tibrizi Soni Wicaksono, Titis Miranti, Ibnu Hasan Muchtar, Siti Atieqoh, Retno Kartini Savitaningrum Imansah, Achmad Rosidi
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2026) 17 (5): 1901–1939.
Published: 29 September 2025
...%, but the results of the paired sample t-test showed a difference and gap between importance and performance, with an average value of 4.27%. According to IPA, establishing service requirements, ensuring ease of access to information on halal certification services and streamlining consumer complaint...
