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Keywords: Halal consumer behaviour
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Journal Articles
Halal food purchase intention of Muslim students in Spain: testing the moderating effect of need-for-cognition
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Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2022) 13 (2): 434–445.
Published: 25 September 2020
... halal credence factor is an important factor affecting attitude towards halal and purchase intention. Practical implications This study provides an additional study on the topic of halal consumer behaviour, especially by showing an empirical result from Spain. Originality/value This study...
