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Keywords: Health reason
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2020) 11 (2): 522–546.
Published: 12 June 2019
...Dwi Agustina Kurniawati; Hana Savitri Purpose This paper aims to measure and analyze the halal awareness of Indonesian consumers toward halal products. This paper also measures the religious belief, health reason, halal logo certification and exposures of Indonesian consumers and tests...
