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Keywords: Impulsive buying
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (11): 2697–2731.
Published: 02 July 2024
...Tariq Jalees; Sherbaz Khan; Syed Imran Zaman; Miao Miao Purpose This study aims to explore the global issues of impulse buying, compulsive purchasing and materialism. It examines how materialism relates to self-esteem and the tendencies for impulsive and compulsive buying. In addition, the study...
