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Keywords: Islamic modest fashion
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing 1–31.
Published: 11 March 2026
...Elif Pardiansyah; Ririn Tri Ratnasari; La Ode Alimusa; Najmudin Najmudin Purpose This study aims to explore the key determinants influencing consumer behaviour in Islamic modest fashion ( IMF ) and identifies potential future research directions. Design/methodology/approach The research uses...
