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Keywords: Meat
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Journal Articles
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2018) 9 (4): 863–883.
Published: 05 October 2018
...Mehkar Sherwani; Afzaal Ali; Adnan Ali; Sikander Hussain Purpose The purpose of this study is to investigate the determinants of halal meat consumption within a Turkish Muslim migration population in Germany using the theory of planned behaviour (TPB) as a conceptual framework. The role of self...
