Keywords: Quadruple bottom line
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Journal Articles
Journal of Islamic Marketing (2023) 14 (2): 394–409.
Published: 11 October 2021
... implications Practitioners will find the quadruple bottom line useful in assessing organizational performance, as will regulators seeking to improve the social and economic outcomes of the Islamic banking sector. Originality/value This paper internalises maqasid al-syari’ah (the most basic goal of Islamic...

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