... equation modeling – partial least squares (SEM-PLS). Findings This study found that halal certification significantly and positively impacts the resilience of the halal supply chain, competitive advantage and financial performance of frozen food MSMEs. Both supply chain resilience and competitive...

... were usable for analysis with a respondent rate of 94%. The study used SEM-PLS to analyze the data. Findings The findings suggested that attitude, religious motivation, awareness, subjective norm and relative advantage significantly affect potential customers intention toward Islamic banking...

... Limited Licensed re-use rights only Islamic marketing SEM-PLS Customer-based brand equity Perceived quality association Shariah-compliant brand restaurants Globally, Muslims are the quickest developing purchaser portion between birth rate and reversion rate (Boulanwar...