Keywords: Technology acceptance model
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Journal Articles
Journal of Islamic Marketing (2024) 15 (12): 3649–3665.
Published: 21 June 2024
... model (ELM) and technology acceptance model (TAM) to explain how ORs influence users’ perception and purchase intention of paid mobile apps. Design/methodology/approach An online survey of 384 Iranian paid mobile app users was conducted to compare the role of overall product ranking, argument...
Journal Articles
Journal of Islamic Marketing (2024) 15 (11): 3156–3173.
Published: 16 April 2024
...Nurhafihz Noor Purpose The continued relevance of technologies in halal industries requires managers to understand the factors contributing to such technologies’ acceptance. The technology acceptance model (TAM) is dominant in the literature that predicts user acceptance and behaviour towards...
Journal Articles
Journal Articles
Journal of Islamic Marketing (2023) 14 (1): 289–316.
Published: 22 September 2021
... intentions and that halal knowledge positively and significantly impacted individual intentions. In contrast, religiosity was not a significant influence on individual intentions. Originality/value The paper expanded the technology acceptance model by incorporating the key constructs of halal knowledge...
Journal Articles
Journal of Islamic Marketing (2022) 13 (7): 1551–1573.
Published: 10 May 2021
... the collection of Islamic Philanthropy through cash-waqf transaction. Also, this study integrates theory of planned behavior (TPB) and the technology acceptance model (TAM) into a single research model to explore the determinants of cash-waqf participation in digital era. Theory of planned behavior...
Journal Articles

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