Keywords: The Muslim consumption pattern
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Journal Articles
Journal Articles
Journal Articles
Journal of Islamic Marketing (2024) 15 (2): 361–396.
Published: 04 July 2023
... Limited Licensed re-use rights only Religiosity Islamic apparel brand personality Theory of planned behavior Purchase intention Islamic apparel Egypt Islamic marketing The Muslim consumer The Muslim consumption pattern Islamic fashion and clothing industry The Muslim dressing pattern...
Journal Articles
Journal Articles
Journal of Islamic Marketing (2022) 13 (12): 2759–2777.
Published: 12 August 2021
... and influence (Janmohamed, 2016 ; Netsorović, 2016; Thomson Reuters and DinarStandard, 2019). The following are a list of identified environmental factors influencing Muslim identify formation and consumption: Consumer behaviour Advertising The Muslim consumption pattern Religiosity Advertisements...
Journal Articles
Journal Articles
Journal of Islamic Marketing (2021) 12 (3): 598–621.
Published: 08 April 2021
... re-use rights only Hijab Online shopping Subjective norm Attitude Purchase intention Situational factors Coronavirus E-commerce Islamic E-marketing The Muslim consumer The Muslim consumption pattern Islamic fashion and clothing industry The Coronavirus epidemic...
Journal Articles
Journal Articles
Journal of Islamic Marketing (2020) 11 (6): 1539–1556.
Published: 15 November 2019
... The Muslim consumption pattern Selling to Islamic markets The Islamic economy shows a steady growth with the increased not only Muslim population, but also their expenditures across the food, beverage and lifestyle sectors. According to the State of the Global Islamic Economy Report 2018/2019...
Journal Articles
Journal of Islamic Marketing (2019) 10 (1): 336–356.
Published: 04 February 2019
... The Muslim consumption pattern Customer satisfaction Intercultural communication Islamic marketing mix Shopping experience Culture influences the priorities customers place on certain activities, consuming features and perceptions of services/products (Oz et al., 2015 ; Pekerti...
Journal Articles
Journal of Islamic Marketing (2019) 10 (1): 191–207.
Published: 04 February 2019
... market The Muslim consumption pattern Multiplier analysis Game theory Demand creation Zakah About one in every four humans in the world is a Muslim. This goes with important geopolitical significance in global politics and economics. The total gross domestic product (GDP...
Journal Articles
Journal Articles
Journal of Islamic Marketing (2017) 8 (3): 345–360.
Published: 11 September 2017
... consumption pattern Boycott Selling to Islamic markets Surrogate products The more integrated and globalized markets around the world have certainly brought along huge opportunities for companies to expand their products worldwide and potentially to tap into new markets. Although globalization...
Journal Articles
Journal of Islamic Marketing (2017) 8 (1): 2–15.
Published: 06 March 2017
.... (1993) . We find support, therefore, to follow de Matos and Rossi (2008) in hypothesizing: Islamic marketing Iran Consumer behaviour Word of mouth The Muslim consumption pattern Islamic retail Islamic markets Grocery retailing Word of mouth (WOM) continues to attract the attention...
Journal Articles
Journal of Islamic Marketing (2016) 7 (4): 495–507.
Published: 14 November 2016
... Limited Licensed re-use rights only Indian consumers The Muslim consumption pattern Religiosity Muslim consumers Ecologically conscious consumption behaviour Religious affiliation Studies conducted on Judeo–Christian subjects have found that the followers of these religions tend...
Journal Articles
Journal Articles
Journal of Islamic Marketing (2016) 7 (2): 213–231.
Published: 13 June 2016
... The Muslim consumption pattern Food sciences Islam teaches and demands purity of mankind in every deed, thought and action (Awang, 2011). The application of the concept of Halal is universal in its nature (Hasan, 2009). Same is the case with food and all those items which are used...
Journal Articles
Journal Articles
Journal of Islamic Marketing (2015) 6 (2): 250–267.
Published: 08 June 2015
... they are economic, political or social are incorporated as determinants of success to ensure a greater welfare of mankind, which is considered as an essential part of unity (Khan and Thaut, 2008). Islamic market segmentation Islamic markets The Muslim consumption pattern Selling to Islamic markets...
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