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Keywords: UTAUT2
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Journal Articles
Strengthening a sustainable Islamic financial industry through digital banking
Available to Purchase
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2024) 15 (11): 2732–2758.
Published: 03 June 2024
... a causal exploratory method with quantitative and qualitative approaches presented in two parts. The first study (Study 1) was empirical testing of the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) used WARP-partial least square by modifying the variables of customer trust and satisfaction...
Journal Articles
Mobile banking usage in the postpandemic era: Demystifying the disparities among divergent user segments in a majority-Muslim country
Available to Purchase
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (12): 3053–3084.
Published: 01 February 2023
... studies investigating mobile banking in Majority-Muslim countries are still very limited. The current research is, therefore, an attempt to bridging the abovementioned gaps in extant literature by suggesting an integrated model combining the unified theory of acceptance and use of technology (UTAUT2...
Journal Articles
Integrating trust with extended UTAUT model: a study on Islamic banking customers’ m-banking adoption in the Maldives
Available to Purchase
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2023) 14 (7): 1836–1858.
Published: 03 June 2022
...Ubais Parayil Iqbal; Sobhith Mathew Jose; Muhammad Tahir Purpose This study aims to focus on delineating the drivers of intention to adopt mobile banking (m-banking) and its actual use among Islamic banking customers by extending the UTAUT2 model with the trust factor. The study also examined...
Journal Articles
Intention to use mobile banking services: an Islamic banking customers’ perspective from Sri Lanka
Available to Purchase
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2022) 13 (2): 410–433.
Published: 04 December 2020
... intention among Islamic Banking customers in Sri Lanka. Therefore, this study contributes new knowledge and insights to the existing body of literature by confirming the viability of the UTAUT2 model in driving m-banking usage adoption among Islamic Banking customers in Sri Lanka. Sabraz Nawaz Samsudeen...
Journal Articles
Acceptance of mobile banking in Islamic banks: evidence from modified UTAUT model
Available to Purchase
Journal:
Journal of Islamic Marketing
Journal of Islamic Marketing (2019) 10 (1): 357–376.
Published: 04 December 2018
... 05 04 2017 14 09 2017 27 01 2018 27 07 2018 © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Pakistan UTAUT2 M-banking Actual usage In the past few years, the organizations have devoted sufficient resources to adopt...
